WE MAKE BRANDS ENTERTAINING
Today, it's all about connecting
with consumers in new and engaging ways.
It is ideas and innovation, not big budgets,
that create a true competitive business advantage.
WE CONNECT BRANDS WITH CREATORS
HOW WE ROLL
Every agency has a philosophy that keeps them focused. Ours happens to be based
on a specific research fact. It says that every person in America is exposed to, on the
average, 1,600 advertising messages a day. They notice fewer than 148, they remember
only 22 and 6 of those are remembered negatively. That's a one-percent chance your
advertising will work. The only way to beat these odds is with compelling strategies
and high impact creative content. If you want to be that one advertiser in a hundred
that gets remembered, you have to constantly adapt. Consumers are constantly
changing and everyday they become more resistant to new strains of advertising
and immune to yet another philosophy. That's why our philosophy is to beg,
borrow, steal and literally invent philosophies on a daily basis.
Consumers today want brand experiences and communications that are stimulating and relatable. It’s about finding those insights that are going to strike a chord
with your audience.
We use every medium at our disposal to reach our clients’ consumer.
And if it doesn’t exist, we create it.
CHALLENGER BRAND CONSULTING
You're in good company.